EMERGENCY SEARCH ENGINE OPTIMIZATION

A victim of black hat SEO, The Southern Company came to us with a big problem. Lazy work by a previous marketing company resulted in their website being removed from most search engine result pages. For a company that relied on search for customer acquisition, this was unsustainable.

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A COMPLETE TURNAROUND

We approached the problem from the ground up. Instead of just fixing the biggest cause of the problem, harmful backlinks, we brought The Southern Company’s entire web presence up to modern best practices. A new website optimized for search, re-imagined marketing strategy, and considerable off-site SEO work all contributed to a meteoric rise in ranking. After just three months The Southern Company was beating previous year highs.

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