E-COMMERCE DIGITAL MARKETING THAT GROWS REVENUE
E-Commerce Digital Marketing That Grows Revenue
A beautiful online store is worthless without a steady stream of the right buyers reaching it. E-commerce marketing is its own discipline — it lives and dies on return on ad spend, customer acquisition cost, and lifetime value, not on likes or impressions. Media Proper builds and runs digital marketing programs for online stores that are measured in one currency: revenue. Paid ads, SEO, and email working together, with reporting tied to what you actually make.
A beautiful online store is worthless without a steady stream of the right buyers reaching it. E-commerce marketing is its own discipline — it lives and dies on return on ad spend, customer acquisition cost, and lifetime value, not on likes or impressions. Media Proper builds and runs digital marketing programs for online stores that are measured in one currency: revenue. Paid ads, SEO, and email working together, with reporting tied to what you actually make.
Last synced Aug 12, 2026 at 2:30 AM EDT
Why Businesses Choose Media Proper
A beautiful online store is worthless without a steady stream of the right buyers reaching it. E-commerce marketing is its own discipline — it lives and dies on return on ad spend, customer acquisition cost, and lifetime value, not on likes or impressions. Media Proper builds and runs digital marketing programs for online stores that are measured in one currency: revenue. Paid ads, SEO, and email working together, with reporting tied to what you actually make.
Tell us about your project.
Tell us where you want to show up. We'll map the next step.
Talk to Larry
Founder & CEO
“I've led this business through every reinvention it's needed in 25 years. I bring that same judgment to how we build here.”
Frequently Asked Questions
What's a good ROAS for e-commerce?
It depends heavily on your margins — a store with a 70% margin can profit at a much lower ROAS than one at 20%. Rather than chase a generic benchmark, we set a target based on your real margins and acquisition cost, then optimize toward profitable growth.
Which channels work best for online stores?
For most stores, a combination wins: Google Shopping and Search for high-intent buyers, Meta and other paid social for prospecting, retargeting and abandoned-cart flows to recover sales, and email/SMS to drive repeat purchases. The right mix depends on your product and customer.
Do you handle email and abandoned-cart marketing?
Yes. Email and SMS automation — welcome flows, abandoned-cart recovery, post-purchase, and win-back — are among the highest-ROI channels in e-commerce, and we build and manage them as part of the program.
Can you market a store you didn't build?
Absolutely. We work with stores on any platform. If we spot on-site issues hurting conversion, we’ll flag them honestly — and because we build stores too, we can fix them if you want.
How do you report on results?
We report on the metrics tied to revenue — return on ad spend, customer acquisition cost, conversion rate, and lifetime value — in plain language, so you can see exactly what your marketing is earning.
Transform Your Digital Presence Today
A beautiful online store is worthless without a steady stream of the right buyers reaching it. E-commerce marketing is its own discipline — it lives and dies on return on ad spend, customer acquisition cost, and lifetime value, not on likes or impressions. Media Proper builds and runs digital marketing programs for online stores that are measured in one currency: revenue. Paid ads, SEO, and email working together, with reporting tied to what you actually make.
Talk to Media Proper
Tell us where you want to show up. We'll map the next step.